Oct 25, 2018

Harley-Davidson's weak U.S. sales, shipment forecast weigh on shares

Harley-Davidson's weak U.S. sales, shipment forecast weigh on sharesMilwaukee-based Harley's shares reversed course and were down 5 percent, giving up premarket gains after company the recorded its best quarterly profit in two years. "We expect U.S. industry to remain challenged into 2019 and will continue to proactively address the weak U.S. industry," Chief Financial Officer John Olin said on a conference call with analysts. Harley's demographic challenges in the domestic market are well documented - core customers are growing older and efforts to attract new and young riders have yet to show results.




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